TechCrunch

Klout hasn’t just defied influential tech pundits, its social reputation scorecard has won them over. Now the sometimes-controversial startup is aiming at search. The startup has just signed a strategic investment and partnership with Microsoft that, on top of new funding, will create a product and business relationship with the Bing team.

You’ll begin seeing Klout scores — the combined measure of a person’s influence across Twitter, Facebook and other social networks — show up in the search engine today. The initial implementation will show Klout scores for friends in the “People Who Know” section of the right-hand column, alongside other third parties already in there, including Twitter and Quora. Search for a hot topic like “Facebook advertising”, you’ll see people with socially-proven expertise showing up. Mouse over an expert’s name, and their Klout score will appear, along with their Klout-determined areas of expertise.

Meanwhile, search data in…

View original post 325 more words

Advertisements

Leave a comment

Filed under Uncategorized

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s